Tag: product launch

Kickstarter has helped startups raise billions (with a B) of dollars in funding, but launching one for the first time can be a bit daunting. One common question we get is “How do I choose the right Kickstarter Funding Goal?”. Well buckle in and I’ll tell you.  But… before I do that let me quickly…

Launching a hardware technology product is nearly impossible. Not only do you have to come up with a good idea, test the idea, build the physical product and make it work. But you also need to deal with production planning, ordering, inventory, and distribution – not mention marketing and sales. Enter the Kickstarter launch. Kickstarter…